“Dylan Blue is the essence of the Versace man today. It’s a fragrance full of character and individuality, an expression of a man’s strength and also his charisma. I love how it takes traditional notes and scents and makes them totally modern, totally fresh for today, and tomorrow.” Donatella Versace
THE FRAGRANCE
A fougère fragrance.
Highly distinctive with a fragrant woody aroma based on the unique olfactory properties of precious natural ingredients and the latest generation of molecules. New and exquisite qualities of natural citrus, bergamot and grapefruit combine with modern hints of fig leaf to give an incisive, Mediterranean freshness. Aquatic notes lend depth and round off the citrus tang. Violet leaves with a dash of black pepper add another virile dimension. But the sophisticated and innovative woody notes of ambrox, papyrus and organic patchouli form the perfume’s powerful, pulsating heart. Enveloping tonka bean, precious saffron and hints of pyrogéné incense instil a warm sensuality. Finally a new quality musk, with mineral accents sets off the intense and seductive character of this fragrance.
A timeless bottle that packs a visual punch with bright blue and gold.
It guards the new fragrance for him, treasuring all its vibrant notes.
The lines of this bottle are clean-cut with the iconic symbol of Versace, the Medusa. The design uses painted glass to reinterpret the colour blue. Once again, the allusion to the Mediterranean Sea and its culture is apparent: modern, fresh, incisive, intense, profound and sensual.
THE INGREDIENTS
Olfactive Family : Woody Aromatic Fougère
THE COMMUNICATION
“I’ve been watching lots of movies lately where the actors are mixed martial arts fighters. It seems like they are always proving themselves, so that the women characters will fall in love with them.
I thought it would be interesting to do some photographs and make a film that dealt with this kind of relationship. Many women I know really respect the sensitivity and vulnerability of men. I wanted to show that men can have these qualities while remaining very strong and disciplined— like great athletes—and still fall in love with the girl of their dreams. For me, Versace has always represented this kind of driving passion. That’s why I’ve always loved working with them—they give photographers and filmmakers like me the freedom to imagine a big life.”
– Bruce Weber
THE BATH & BODY LINE
Aftershave Lotion, After Shave Balm, Perfumed Deodorant, Deodorant Stick and Perfumed Bath & Shower Gel. A range of exclusive products for your daily grooming regime, with soothing properties to freshen and calm your skin, leaving it soft and bathed in a sensual fragrance.
• UAE – Paris Gallery, Debenhams, Areej, Harvey Nichols Bloomingdales
• KSA – Debenhams, Vavavoom, Harvey Nichols, Wojooh & Musbah
• QAT – Blue Salon, Pari Gallery, Debenhams & Wojooh
• BAH – Al Hawaj, Paris Gallery, Debenhams, Vavavoom, SAKs & Wojooh
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