The newly renovated store brings the Mall of Emirates boutique up to date and continues the global unveiling of the new Jimmy Choo store concept designed in partnership with David Collins Studio. The 183m2 store encompasses Jimmy Choo Women’s collections including eyewear, sunglasses, small leather goods and soft accessories as well as a dedicated Men’s area offering shoes/accessories for men.
The new global store design concept achieves modern glamour through the elegance of materials and sophistication of design rather than ornament. The brass store façade creates a dramatic art deco inspired entrance welcoming the customer into the signature Jimmy Choo palette of satin gold, rosa egeo pink marble and mink velvets tone with the oyster stone and mother of pearl chevron floor. Within the soft-hues and subtle textures layered with shimmering surfaces create depth of detail, reflecting the dynamism and creativity of the Jimmy Choo product. Woven mesh in metallic finishes and spherical glass chandelier pendants grant the space an inviting allure, while product is presented in luxurious display concepts.
About Jimmy Choo:
Today, Jimmy Choo Jimmy Choo encompasses a complete luxury accessories brand. Women’s shoes remain the core of the product offer, alongside handbags, small leather goods, scarves, sunglasses, eyewear, belts, fragrance and men’s shoes. CEO Pierre Denis and Creative Director Sandra Choi together share a vision to create one of the world’s most treasured luxury brands. Jimmy Choo has a global store network encompassing more than 140 stores and is present in the most prestigious department and specialty stores worldwide. Jimmy Choo PLC is publicly listed on the London Stock Exchange with the ticker CHOO.